German Logistics at the Transport Logistics Trade Show in Shanghai, China, 2018
LNC organized a delegation trip to China for the Logistics Alliance Germany (LAG) from May 14 to 18, 2018 built around the world’s leading trade show for logistics, the Transport Logistic (tl) in Shanghai, from May, 16 through 18, 2018. The ambitious program LNC created in close coordination with the Federal Ministry of Transport and Digital Infrastructure (BMVI) and the participating business representatives included the trade show appearance, as well as special events on and off the fairground, for example an exclusive visit to Alibaba, China's biggest e-commerce platform, in Hangzhou.
Other unique opportunities for all participants were created through appointments with export-oriented associations, shippers and logistics companies on-site, The LNC responsibilities included the implementation of the LAG booth into the Federal German joint stand and the overall organization of the trip. These marketing measures were aimed to create market access and open doors for companies from the German logistics industry, and ultimately to help them generate more business.
LNC operates the LAG office in Berlin on behalf of the Federal Ministry of Transport and Digital Infrastructure (BMVI), as well as the association's headquarters in Hanover on behalf of the Logistics Alliance Germany e.V.